Modelo GWM Haval H6 GT em um ambiente lunar, produzido em 3D CGI com direção de arte da oddy_ works. Vista zenital do lado do motorista.

junta que vigora

Vigor Grego, a yogurt brand with more than ten years of experience in the market and a track record of innovation, has launched a new campaign under the slogan "Junta Que Vigora." DM9 created this campaign to encourage everyone to broaden their horizons and discover their blends of Vigor Grego.

The brand has launched a digital campaign on TikTok, using it as the prior communication platform. The challenge is to encourage the creation and sharing of new recipes in a fun and interactive way. Influencers such as Gil do Vigor, Gui Tank Chef Otto, and others will participate in "Junta Que Vigora."

CLIENT

Vigor

PRODUCT

Vigor
Grego

AGENCY

DM9

APPLIED SKILLS

Food Photography
Art Direction
Stop Motion
Post-production
Creative Team
CEO
Pipo Calazans
CCO
Icaro Doria
Creative Director
Luiz Aguiar
Art Director
Luis Gustavo Silva da Costa
Producers
Anna Ferraz • Thaís Cesena • Isabela Ximenes • Sthefany Nascimento
GMW Haval H6 GT feito em 3D em fundo abstrato pela oddy_ works. oddy

Indulge in the wealthy
and creamy flavor of Vigor Grego,
a symphony of deliciousness
that delightS your senses

The campaign aspires to encourage the combination of four creamy yogurt flavors with other ingredients such as peanut candy, chocolate, distinguishable fruits, honey, and wherever creativity takes you. With this action, it is intended to establish Vigor Grego yogurt as a versatile product that can be consumed at any time of the day, instead of just for breakfast or as an afternoon snack.

GMW Haval H6 GT feito em 3D em fundo abstrato pela oddy_ works.

A visual approach
to the consumers

The campaign aspires to encourage the combination of four creamy yogurt flavors with other ingredients such as peanut candy, chocolate, distinguishable fruits, honey, and wherever creativity takes you. With this action, it is intended to establish Vigor Grego yogurt as a versatile product that can be consumed at any time of the day, instead of just for breakfast or as an afternoon snack.
We captured the product's textures in a monochromatic setting, allowing its flavors to genuinely shine.

GMW Haval H6 GT em fundo urbano feito em 3D pela oddy_ works. oddy works

STOP MOTION

Imagine watching your favorite recipes come to life in an enjoyable and visually engaging stop-motion video.
This single point was the trigger for creating the videos that would soon spread like wildfire across social media.

Vigor Grego.